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Classic Canadian sportswear brand, North Star has combined original graphic designs from the highly acclaimed artist, Geoff McFetridge with some of their right-in-time-for-summer tees and tanks for a limited edition Canada Day collection.

Geoff is an award-winning, multi-disciplinary designer and this work is a modern take on some iconic symbols of Canada. North Star chose to work with him on their first collaboration project because he exemplifies the new generation of design where art meets brand. “We were thrilled to work with Geoff on this project. He is a homegrown visionary and his work is a perfect fit for NorthStar. It's fresh, it's classic and it's Canadian”

Geoff also has worked with Nike, Burton, MTV and Colette in Paris.